Gemma Ince

freelance graphic designer / art director. analogue (human-made) digital. words and typography are everything. sometimes illustration, collage, photography. brand identities: are fun to do, small or big, collaborative, always give meaning and purpose to an organisation. communities are the beating heart. All the work is aiming for a more beautiful and healthy world.

Name, Brand id + website for HR + recruitment consultancy

I’ve worked with HR and recruitment consultants Worksmiths over a few years now, and in a few waves of activity which started with consulting on and designing their name and brand identity. More recently the website. The best thing about this creative project is that it involved wordsmithing, typography, illustrating and the creatino of a calm elegant intelligent looking brand identity.