Gemma Ince

freelance graphic designer / art director. analogue (human-made) digital. words and typography are everything. sometimes illustration, collage, photography. brand identities: are fun to do, small or big, collaborative, always give meaning and purpose to an organisation. communities are the beating heart. All the work is aiming for a more beautiful and healthy world.

brand id + event posters

The creative factory is an essential space for the creative community in central walsall, see their website for more info. the logo i created was hinting at the industrial background of this town. But also I do like to play with the letters and words in a logo so they work hard for it, and give it a true identity. if you remove the words it works well as an icon for facebook etc too.

I have also done a few posters for seasonal parties and events, always illustrated by my friend Ruth Radcliffe who joinly runs creative factory with Deb Slade.

I use this hub a lot and am part of the writer’s group who meet monthly and also run the ceramics / clay club. see also a big 2025 project a set of six chap books which I took the lead on designing and creating with the creative people here.